Friday, April 17, 2015

5 tips to increase your SEO rankings by utilizing Twitter

Twitter is a platform where users can update news, follow other users, and interact with others. It's the best way to build a good relationship with real people. Moreover, this social network can also be used to increase your search engine optimization campaign rankings and boost your business. SEO Agency Singapore states that you can increase your SEO rankings by utilizing Twitter.

How to create an effective content on Social Media

Content is one of the best ways to drive traffic to your web and improve your search engine ranking on Google results. SEO Agency Singapore will give you some tips to create engaging social media content that has a strong impact on SEO.

The best way to increase Conversion rate

Have you ever answered this question: “What do your online customers do on internet?” ? Most people do not care about this. Most of SME owners said that the awareness of customer behavior is a black box that traffic input, orders output. To do Online marketing is you must find many ways to drive customers to your site and wait until a part of traffic convert into orders. In this article, SEO Agency Singapore will discuss the best way to increase Conversion rate.

The most important SEO mistakes you should avoid

Top SEO in Singapore suggested that if you want to have an effective SEO campaign you should avoid common SEO mistakes. These will affect the SEO progress and ranking in Google results.

How to utilize Social Media to support your SEO plans

Most people combine Social Media and SEO aim to increase brand awareness of customer, engage visitors and increase your search rankings.Top SEO Singapore recommended that you should utilize both of them to effort together with the purpose of achieving the same goals.

Admittedly, content is one of the most important factors that directly affect your target audiences for Social Media. It is good if you give your potential customers great, useful content. With a big effort, you can combine social media and SEO to improve your search rankings. This article will show the relationship between social networks and search engine. Moreover, you can find out the ability to utilize Social networks to support SEO campaigns.

Encouraging External Inbound Links

It’s good to start by come up with new ideas and make your content more interesting and high quality, which encourages more external sites to link your content. External links are links which another website links to your website or you link out to theirs. Most people agreed that external links is the single most important objective for getting high rankings. Thus, it is worth developing your social reputation as an authoritative leader and maximizes your potential external link sources.

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Increasing Followers

It takes a long tine to gain a lot of followers that contains a significant influence on your rankings. Many brand’s followers and fans interact with their website or a specific form of content, they will recommend destination to their respective social connections. You can create a hot topic, conversations or contests and then draw their attention through promotion. If they want to enjoy and agree with what you write they will follow your page. It helps you reach your target customer and communicate with your audience easily. In addition, there are many ways to increase your followers by posting useful articles, helpful tips, and open inquiries. You should encourage current followers to enjoy and help build your authority for new followers.

Optimizing your local SEO

Top SEO Singapore suggested that you should take part in a local festival, tradeshow and interact with other local brands on social media. You should motivate users to give reviews on your website or social networks. For example, you can provide them with free drinks, discounts or coupon. Moreover, it is good to make a post and invite other local residents to comment. Especially, you have to make sure that you will include city/st in your title tag, H1 heading, alt text on images, content and URL.

Related news: Some tips to optimize your local SEO

Increasing Brand Awareness

There are many elements lead to a successful brand. You can optimize your website for your target market and use the same logo, colors in all media networks. Increasing your reputation on social media, through improve the quality of content. Finally, there’s no specific way to improve your authority other than to give your audience a quality experience.

Optimizing Your Posts

Social Media

There are many methods to send out your message to audiences through a video, a blog or an infographic. Some people like reading the inforgraphic or watch the video than ordinary text content. They said that it inspires them to read information of content. In addition, it makes your content more understandable. Thus, more and more content marketers try to build a creative content through these methods that make Google easily index your website.

It is good way to prepare a competitive SEO campaign. With a professional team, Top SEO in Singapore ensures that you will achieve your SEO goal quickly with affordable price. If you have any concern, feel free to contact us.

Source: Consolidate from many SEO resources

Friday, March 20, 2015

Do you have any plan to face a new algorithm for doorway pages?

Google have launched a new algorithm for doorway pages to increase the quality of search results for users. SEO Agency Singapore warned that this change will affect your websites using “doorway pages” and how to rank in Google results.

SEO Campaign in 2015 - Fundamental Factors That Cannot Go Wrong

SEO Company Singapore recommend that when you initiate your SEO campaign, you should first choose the main keywords, then conduct a competitive backlink analysis, measure SEO parameters along the process and make periodic SEO reports to track your SEO progress. This practice will help you know exactly what you should do and properly optimize your website for search engine.

Many businesses make the decision to focus on SEO to boost your website in Search results. SEO specialists try to put efforts into optimizing their website in the first place, which make it easier to attract target audiences. Otherwise, it takes longer time to improve website rankings as you will need to intensively examine and modify your SEO strategies over and over again.

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Thus, it is good to spend a few minutes checking your SEO plan first. Here are some main factors that you need to consider:

Meta-titles

SEO Company Singapore believes that the page title plays an important part of SEO. It is good to include It should include the main keywords for your page. It will make your readers easily see your website and click it on.

Meta-keywords

What’s about Meta- keywords? Do not waste your time adding keywords to meta-keywords because search engine will devalue them. Additionally, meta-keywords seem to be spam and don’t offer any SEO related boost.

Meta-descriptions

Some people ignore the meta-description because they could not see benefits of them. But it is an important thing to provide useful information to user and search engine. So, you should exactly determine targeted keywords for meta-descriptions with 150-160 characters. Try to create unique and relevant Meta descriptions for your page.

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Redirects 301 and Canonical URLs

You can use 301 redirects and the rel=”canonical” link element to send traffic from the other URLs to your preferred URL. If you utilize a server-side 301 redirect, SEO agency in Singapore ensure that your target audiences and search engines are directed to the correct page.

Create clear, friendly URLs structure

Admittedly, clear and simple URLs rarely cause problems and might bring benefits. They will help the readers easily find your website. So, this will increase CTR for your site. In addition, it is the best way to use well-structured URLs with important keywords in them.

Sitemap XML and HTML

An HTML sitemap allows site visitors to easily navigate a website. It is a bulleted outline text version of site navigation. The anchor text in the outline is linked to the page it refers to. Your website should always have an HTML or an XML sitemap, and this should be registered in Google Webmaster Tools.

Avoid 302 redirects

You have to make sure that there are not any 302 redirects in your website. 301 redirects are permanent. Another reason to use 301 redirects instead is that then your URLs maintain their link popularity. If you set up 302 redirects, Google and other sites that determine popularity ratings assume that the link is eventually going to be removed. So, 302 redirects are temporary.

404 error pages

The 404 error message is an HTTP (Hypertext Transfer Protocol) standard status code. It is the error page displayed whenever someone asks for a page that’s simply not available on your site. It happens because there is a link on your site that is wrong or the page might have been recently removed from the site. As there is no web page to display, the web server sends a page that simply says "404 Page not found". It is a good practice to customize the 404 error page so that it includes a brief sitemap or/and a search feature for your website. This helps the user to find the information he is looking for and prevents him from leaving our website.

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As you can see, those advices do not include black hat tactics – those that are becoming more dangerous and accompanied with various serious consequences. Nowadays, search engines and smart users can easily sense the black hat tricks even when they cannot identify those tricks exactly. Therefore, what to do now is to focus on improving your site and bring real value to your customers, then the search engines will definitely recognize and favor you.

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If you are looking for the best SEO Company in Singapore to assist you with any SEO needs, simply reach us at +65 6659 2659!

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